Base Announces Apollo Sales Science Platform

At today’s Forecast 2016 event in San Francisco, the company behind the popular sales and CRM platform Base announced a new add-on product: Apollo.

The software product, billed as a new “Sales Science platform”, promises to deliver “quantifiable and actionable insights” to a company’s sales managers.

For companies already utilizing the powerful Base sales/CRM platform, Apollo could provide sales managers the ability to make better data-driven decisions – assuming of course their sales reps continue to properly enter data into the system.

The monthly additional licensing cost of the new product was not immediately available, however those who are interested are now invited to “Request access” by submitting a form on the Base site.